Short-term rental management in Varna and along the coast
We take on apartments in Varna and along the coast and run them all year — the listings, the pricing, the guests, the cleaning and the reporting. The six apartments of our own we run in Golden Sands are where we prove it. If you own a property and would rather have the income without the day-to-day work, this is what we do.
Figures from our own Airbnb profile as a Superhost, September 2026. We would rather show you the numbers than describe ourselves with adjectives.
Since 20 May 2026 every short-term listing in the EU must carry a registration number, and the platforms remove the ones that do not. All six of our apartments are entered in Varna Municipality's public tourist register, and the company is VAT registered. Getting your property to the same place is the first thing we do.
- Arc Stay 212943-П
- Arc Stay 292271-П
- Arc Stay 332273-П
- Arc Stay 362269-П
- Arc Stay 562272-П
- Arc Stay 572270-П
Each of these numbers can be checked against the municipality's public register. VAT BG207449829
What the law requires, step by step →Everything between the guest and the keys
Listings and marketing
- Airbnb and Booking.com
- Direct bookings
- Photography and copy
- Listing optimisation
Revenue
- Dynamic and seasonal pricing
- Occupancy management
- Promotions
- Rate benchmarking
Guests
- Enquiries and messaging
- Check-in and check-out
- On-stay support
- Reviews
The property
- Cleaning between stays
- Maintenance coordination
- Linen and consumables
- Quality checks
What it costs, and what you get
- Fee
- 40% with VAT, of the room revenue excluding VAT and after the platforms' commission.Arc Stay is VAT registered: before VAT the fee is 33.33%, and 20% VAT on it makes 40%. For an owner who is a private individual 40% is the real price — we show it here rather than leave it for the invoice.
- Included
- Registering the property with the municipality, the photography, cleaning and laundry between guests, and everything listed above.
- To start
- €0. The municipal registration fee is on us as well.
- Payouts
- The platforms pay us. We transfer your share with a monthly statement by the 15th of the following month.
- Term
- At least 6 months, then one month's notice.
- Your own stays
- Up to 14 days a year, asked for at least 30 days ahead. In July and August, against the commission we would have earned on those nights.
What is left for you
An estimate, for one year. We show a weak year beside a strong one, because the data on Varna disagrees by nearly double, and so do the seasons.
| Weak year | Middle | Strong year | |
|---|---|---|---|
| Paid by guests | €6,000 | €11,700 | €14,700 |
| VAT on the nights (9%) | −€500 | −€1,000 | −€1,200 |
| Platforms' commission | −€1,000 | −€1,900 | −€2,400 |
| Our fee (40% with VAT) | −€1,800 | −€3,500 | −€4,500 |
| For you, per year | €2,700 | €5,300 | €6,600 |
| Average month | €230 | €440 | €550 |
In Golden Sands about half the year's revenue comes in July and August, and about a fifth from October to April. The average month is not the month you will see in winter.
These figures are before the tourist tax and the tax on your income, and before electricity, water, the building's maintenance fee and repairs.
Middle and strong: a model built on the rates of our six apartments in Golden Sands; 2026 is our first full season, so it is a model, not a record. Weak year: what the average Bulgarian listing makes (€450–550 a month, Investropa). Platforms' commission: about 16%.
For a studio or a larger property, we will work it out with you separately.
Where these figures come from →And if you manage it yourself? →
Five steps, starting with a conversation
- 01
Tell us about the property
Location, size and whether it is already being let. The form below is enough to start.
- 02
We assess what it can earn
We look at the property, its location, demand through the season, and what it would take to run. You get a straight answer, including if we think it is not worth it.
- 03
We prepare it
Photography, listing creation across channels, pricing strategy, and the operational setup — keys, cleaning, linen, supplies.
- 04
We run it
Bookings, guests, cleaning, maintenance and reviews. You stop being the person the guest messages at midnight.
- 05
You get paid and reported to
Clear monthly statements: what was booked, what it earned, what it cost, what is coming.
What owners ask us
What will I actually receive?
It depends on where the property is and its size — the calculator above shows a weak year as well as a strong one. To put it plainly: in a weak year, a flat in the city can leave you about what long-term rent would, and one in the resort less. The difference is made in the good seasons, and in the city in winter too.
Who pays the Airbnb and Booking.com commission?
We do. We are the host on the platforms, so their commission is paid out of our revenue and our fee is not charged on it. For the same reason, those commissions do not require you to register for VAT under Art. 97a.
What is left for me to do?
Sign the management agreement — it gives us the right to register and let the property — and give us access to it. Electricity, water, the building's maintenance fee and repairs remain yours; everything else in the list of services is our job.
Does the property need to be registered?
Yes. Without registration with the municipality it may not be offered online at all. We do the registration, and its fee is on us.
What happens in winter?
In Varna guests come all year, and we keep taking bookings. On the coast, October to April brings about a fifth of the year's revenue: we keep the calendar open as far as there is demand, and the property is checked regularly so nothing is waiting for you in May.
Can I use the apartment myself?
Yes — up to 14 days a year, if you tell us at least 30 days ahead so we can close the dates everywhere. In July and August, against the commission we would have earned on those nights.
When am I paid, and what do I see?
By the 15th of the following month, with a monthly statement of that month's bookings.
How does the agreement end?
After the minimum term of 6 months, with one month's notice.
Do you take on every property?
No. We first work out what it can earn and tell you plainly, including when we think it is not worth it. The calculator covers one- and two-bedroom apartments; for a studio or a larger property we work it out separately.
How is what I receive taxed?
That depends on your situation and on the agreement with us, so it is a question for your accountant — and one worth asking before we sign.
Tell us about your property
A few details now means the first conversation is about what your property could earn, rather than about what it is.